Umbrella Journal brand toolkit
Updated November 5, 2026

Product names
Use Umbrella Journal, Ella, and Nuggets with the spelling and capitalization shown.
Umbrella Journal offers guided journaling and CBT tools.
Ella offers a space to talk things through.
Nuggets combines small habits with a self-care pet.

Using the assets
Use the supplied logos and app icons at their original proportions.
Keep a clear margin of at least one quarter of the icon's width around logos.
Choose a background that keeps the logo easy to read.
For website layouts, start with a 32 px app icon or larger and a 160 px wide
horizontal logo or larger. Increase these sizes if the name is difficult to read.
Use the supplied light lettering on dark backgrounds.
Keep screenshots legible and show which product they belong to.
Screenshots may show example entries and earlier app interfaces.
Preserve the meaning of text and controls when cropping screenshots.
Use product names in text when a logo would be too small.

Brand assets remain the property of Umbrella Journal Inc.
These downloads support editorial coverage, product links, and collaboration.
Ask before creating merchandise, modifying a logo, or suggesting endorsement.
Contact https://www.umbrellajournal.ca/legal/contact.html for other uses.